It might surprise you how much time we spend on apps. 85% of our total smartphone time is spent on apps and 74% of that time is spent on social and gaming apps.*
The top 20 apps can be viewed here. Research also by Neilson in the US has showed that although the time spent on apps is increasing the number of apps are plateauing at around 26-27.
Do you have issues with managing all your apps on your device? Did you know that you can create ‘folders’ and file your apps by theme to make it easier to manage them? Here are some instructions on how to do it, for Android and iPhone
*Nielson and IAB Australia.
